The origins Since the late 1940s, our grandfather, Salvador Brines, began his career in the citrus fruit trade in Tavernes de la Valldigna (Valencia). It was a local business model based on traditional and sustainable agriculture. However, new marketing and growing techniques transformed this traditional business into a model for land exploitation and concentration of commercialization.
80 years later, we are returning to the values of our grandfather: respect and love for the land and our products.
Over 10 years ago, the Brines family decided to place their stakes on sustainable, eco-friendly agriculture, limiting chemical products in our orange groves by using integrated agricultural techniques.
In 2018, Brines began transitioning to a totally organic product on the El Terme estate, convinced as we were that this was the way to obtain healthier fruit for humans and sustainability for the environment, so we initiated procedures to obtain certification from the Committee for Organic Agriculture.
These first years were the hardest, but little by little we are witnessing the results: biodiversity is increasing, insects and birds are thriving on the farm, we have avoided bringing imbalance to the land, we have maintained ground cover and grass, we prune at the right time, and use natural fertilizers and predatory insects for pest control.
